Everyday Sport was launched in 2004 and tested in
the North East of England. The campaign is designed to encourage
people to get active and show that it can be fun and easy to fit
activity into our busy lives.
Everyday Sport aims to increase awareness levels of
the importance and benefits of physical activity and, ultimately,
to increase participation levels in physical activity and
sport.
From walking the dog or simply taking the stairs
instead of the lift to a kickabout in the park with your family or
team sport Everyday Sport can be easy and fun for
everyone.
10 EVERYDAY SPORT FACTS
1. It only takes 30 Everyday Sport minutes, five
days a week, to dramatically improve your health and
happiness
2. Everyday Sport has the backing of a number of politicians and celebrities including Culture Secretary Tessa Jowell, Sports Minister Richard Caborn, Rio Ferdinand, Jonny Wilkinson, Nell McAndrew and Darren Campbell
3. Climbing 3,407m of stairs is the equivalent of completing the three peaks challenge
4. Not moving around enough increases your risk of colon and breast cancer. Inactivity has also been linked to cancers of the womb, lung and prostate. The good news is that being very active can probably halve your risk of colon cancer.
5. Getting off the bus a stop early twice a day could count for half your recommended daily exercise
6. Regular cycling can give you a fitness level of a person ten years younger
7. The recommended amount of daily activity for a healthy lifestyle equates to just two per cent of your day
8. There are 34,100 obesity-related deaths in England every year that is the equivalent of a full-house at Middlesbrough Football Club's Riverside Stadium or the population of a small town
9. Around two-thirds of the population of England are overweight or obese and obesity has grown by almost 400 per cent in the last 25 years. Currently 65% of women and 55% of men are overweight or obese
10. You can build your own Everyday Sport diary, find an activity near you or find out how to get started at www.everydaysport.com. More>>
2. Everyday Sport has the backing of a number of politicians and celebrities including Culture Secretary Tessa Jowell, Sports Minister Richard Caborn, Rio Ferdinand, Jonny Wilkinson, Nell McAndrew and Darren Campbell
3. Climbing 3,407m of stairs is the equivalent of completing the three peaks challenge
4. Not moving around enough increases your risk of colon and breast cancer. Inactivity has also been linked to cancers of the womb, lung and prostate. The good news is that being very active can probably halve your risk of colon cancer.
5. Getting off the bus a stop early twice a day could count for half your recommended daily exercise
6. Regular cycling can give you a fitness level of a person ten years younger
7. The recommended amount of daily activity for a healthy lifestyle equates to just two per cent of your day
8. There are 34,100 obesity-related deaths in England every year that is the equivalent of a full-house at Middlesbrough Football Club's Riverside Stadium or the population of a small town
9. Around two-thirds of the population of England are overweight or obese and obesity has grown by almost 400 per cent in the last 25 years. Currently 65% of women and 55% of men are overweight or obese
10. You can build your own Everyday Sport diary, find an activity near you or find out how to get started at www.everydaysport.com. More>>
GET
MOVING THIS SUMMER WITH EVERYDAY
CYCLING!
Blue skies, temperatures soaring into the 30s,
a gentle bike ride on a summer's evening... Life doesn't get
much better. What better time to dust off the saddle, pump up the
tyres and have a go?
Whatever your
ability, we've got Routes and Rides and some great Events to choose
from. We've also got some nifty tools to help you record your
rides, get active with your family and friends, and challenge
yourself fitter. Get started
with www.everydaycycling.com. More>>
EVERYDAY SWIM
Everyday Swim is a pioneering
national programme, led by the Amateur Swimming Association
and funded by Sport England, which aims to look at the barriers to
swimming and provide best practice examplesto affect a culture
change across the country and get more people into our pools,
for leisure, fitness and fun! More>>
Everyday Sport Promotion Packs now
available!
Are you an organisation or company that
would like to promote the Everyday Sport message to your colleagues
or to the public? Active Surrey Sports Partnership have
created a pack full of useful information leaflets and posters to
encourage people to be more active, eat healthier and promote
well-being. These packs are tailored to the borough where you are
located, so that you have some local contacts if you need further
information. If you would like a pack, please call Active
Surrey Sports Partnership.
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