Why do some people play sport, and others don't want to? What is the demand for your sport in your area? What age group is more likely to participate in your sport? Sport England have developed 19 sporting segments to understand the nation's attitudes and motivations to sport, along with an interactive online toolkit to apply these profiles to your local area. Use toolkit.
Not sure where to start? View the user guide for clubs or give us a call on 01483 518944 to help you get to grips with the toolkit.
This website can help you when marketing your activities. There are thousand of free photos for you to use, poster design tools, communication plans and you can even contact them for bespoke advice for your organisation. Visit Promoting Activity website.